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The Tuesday Roundup
Thank you to those who joined last week’s webinar. Keep an eye out for more webinars soon. If you missed it or want to rewatch, join the Let’s Build…
Shegun Otulana
Mar 28
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The Tuesday Roundup
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Today: Founder Led Sales
I’ll be sharing content and resources with you in a different medium today. At 2:00pm CST, I’ll be hosting a free webinar on selling. If you enjoyed the…
Shegun Otulana
Mar 23
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Today: Founder Led Sales
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The Tuesday Roundup
This Thursday, I’m hosting a free webinar on Selling. I’m sharing a sales framework that can help leaders and early-stage sales teams create…
Shegun Otulana
Mar 21
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Buyer Friction is Killing Your Momentum
Just as friction leads to a lack of momentum with physical motion, a similar law of motion exists in startup growth. Our job, especially before…
Shegun Otulana
Mar 16
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Buyer Friction is Killing Your Momentum
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The Tuesday Roundup
Today, I’m going to share some resources that will help you make the transition from discovery to selling post-launch. Selling and discovery are…
Shegun Otulana
Mar 7
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The Tuesday Roundup
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How to Have Effective Sales Conversations After You Launch
As discussed in the prior post, you should spend 70-80% of your time on sales and marketing post-product launch. This means that you will spend…
Shegun Otulana
Mar 2
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How to Have Effective Sales Conversations After You Launch
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February 2023
The Tuesday Roundup
Today, I’ll be sharing more resources about avoiding the busyness trap and focusing on sales and marketing. If you’re tempted to prioritize developing…
Shegun Otulana
Feb 28
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The Tuesday Roundup
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Focus on This One Thing Post MVP Or You'll Fail
It’s common for founders to feel lost at the zero to one stage. So they “do stuff” all day, keeping them busy and “accomplishing” things. The problem is…
Shegun Otulana
Feb 23
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Focus on This One Thing Post MVP Or You'll Fail
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The Tuesday Roundup
Today, I’d like to share some resources to help you build a capital efficient business. I referenced this thread in the newsletter, but I’d like to…
Shegun Otulana
Feb 14
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The Tuesday Roundup
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A Strategy for Outsized Returns: Building a Capital Efficient Business
Capital efficiency is back in style for startups, which is a great thing. The habits and mindsets we are forming — and in some cases, forcing — now…
Shegun Otulana
Feb 9
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A Strategy for Outsized Returns: Building a Capital Efficient Business
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The Tuesday Roundup
Last week, I wrapped up the idea validation series with a post on founder fit. Before diving into some resources, I want to recap the full series: I…
Shegun Otulana
Feb 7
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Validating an Idea: Founder Fit
Over the past few weeks, I’ve written about different elements of the idea and problem validation process: the problem, the buyer, and the market…
Shegun Otulana
Feb 2
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Validating an Idea: Founder Fit
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