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Stuart E Roberts's avatar

Many founders are not confident selling because they aren’t confident in what they’re selling. You have to believe in your product to succeed. This surprised me. I would expect a founder to be emotionally attached and over confident of their product -- " I think this is great so you should too"

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Shegun Otulana's avatar

It's the tendency to believe its not good enough because it's missing this or that feature.

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